Guess what…. it’s getting to that time of year again. Black Friday 29th November – is just around the corner…… aaaah…gulp!!! Stress not, here are 7 tips to getting Black Friday right this year! 1. Avoid Segmentation Volume is everything for the Smart Shopping algorithm. If you don’t have enough data for it, it won’t learn, so […]
Google’s accelerated delivery for Search and Shopping campaigns has been dumped as it’s now considered an inefficient option.