The latest “best sellers report” introduction from Google shows the most popular brands and products across all Shopping ads, as well as whether or not you currently carry them in your feed.
This popularity data is grouped by Google product categories and countries to help you make decisions about which new products and brands to stock. It can also help you identify the products and brands that would benefit from increased budget, bids or price variation.
Get the right products:
The best sellers report shows you which products are most popular on Shopping ads right now, so you’ll have more insight into new brands or products that you could add to your own assortment. Filter the report by Google product category and country to look at the products that make the most sense for your business.
Set the right bid and budget:
The report also shows you which popular products and brands are in your product data, so you can identify which high-demand products and brands could benefit from bids and budget optimization.