Tips, Cheats & Info
When discussing and deciding the strategy for your ads account, branded search campaigns can sometimes fall by the wayside. We are here to break down the pros and cons of these paid search ads so you can make an informed decision on whether or not they should be a part of your marketing strategy.
By now I am sure you have all heard something about the new IOS changes and what they mean for Facebook tracking and performance. Although it is an inconvenience that has caused changes to attribution windows, retargeting audiences, events & more, there is a way to maximise the data you are receiving from your pixel by using CAPI tracking.
Google have released a new feature for search ads, the all new image extension! This new ad extension displays a small image next to search ads on the SERPs